China's domestic industry for 30 years, during which consumer behavior is also changing, from the initial live up to the pursuit of enjoyment of life, the demand for homes is upgraded from single to multiple, personality, taste and enjoyment, people of color more prominent, it was defined as a way of life during this era.
We have seen profound changes in consumer behavior today, many domestic enterprises are self-upgrade and evolution, the "big home" concept is quietly popular. "Great home" gives the intuitive understanding is large and where consumers can achieve all the necessary home life. It is also for this purpose, we see that "cross-border, alliances, segmentation, product chain extension ... ..." All these concepts have become the home of many ideas and strategy for the development of enterprises. At this point we have to focus on one word - ecology, can be said that each company are working hard to build their own ecosystem and the ecological chain. The future competitiveness of enterprises, not a competitive business with a company, but an ecosystem with another ecosystem, or even the main ecological chain competition.
SouFun 2010, "the sixth annual meeting of China's domestic development" will be held on December 10, the annual meeting's theme is "big home: home industry ecosystem", will focus on how the big home industry ecosystem development into operational business development strategy and planning? How to maintain the ecological chain enterprises in the domestic industry issues such as the top position of the Everlasting.
Strengthen the specific, professional business ideas
About to enter the full "inner strength" stage
【Search】 Zhang Housing home network Hello, I am glad to interview you. About to enter the end of 2010, bee tile of the "nest of China," And how about the harvest? Please look for our 2010 interpretation of the opportunities and challenges experienced by the bees.
Zhang Youli】 【end of the year just now did, and may each and every enterprise of the family are doing this year's review, I think these reviews summarize or to do better development of future business is to inventory this year we have been What was lost, what are the problems, how to solve the next year.
I think the biggest gain this year of bees is the future of enterprise development strategies for the overall thinking is more clear, and our strategic thinking is the "specificity" and "professionalism" of the road. Since we do is an international brand, is a high-end products, we also have the equivalent of a social responsibility to be able to understand life, enjoy life more element in the consumer's home life, creating a number of cultural and art, this is the first point we want to progress.
Secondly, now the home of domestic competition in the industry, let us clearly recognize that the brand must be the way to go. Our product is to protect, the team is fundamental. We have decided, starting from January 1, before the Spring Festival, the company entered the "inner strength" of a stage, to strengthen exchanges, learning, training, enhance the ability of the team as a whole, this is our second aspect of the year harvest.
Third, we are installed with this agreement with the union, the designer hosted the annual meeting of the Asia-Pacific this year. This is also the association after the establishment of the largest and highest level of next event, unprecedented. This also allows us firmly believe that a bee should also be able to influence the lives for society, can create what the industry. Hosted the meeting of the Asia-Pacific to reach this height, but also by the entire industry a high degree of identity, so I think this is some of this year's harvest.
Zhang Youli: Good SouFun towards international
"Great home" had become the major trend
Seek to maximize the sharing of resources companies
Home Network】 【found room in the development of profound changes in consumer behavior today, many domestic enterprises have been in this self-upgrade and evolution, the "big home" is originally in the industry familiar with the concept of man is quietly popular. As entrepreneurs, you feel kind of a big trend in home?
Zhang Youli】 【I think this trend called "big home", or "whole home", including in the family can be covered by all, decoration, decorative various needs. Every business, whether from the product, production companies, distribution companies, and building materials markets, including some of our professional media industry, we have a desire, an idea that is forming a joint force common to create a whole home concept, that is strong union, this is indeed the inevitable future competition in the industry, a trend, so I feel able to share resources, maximize the input and output, and can form a "joint discussions" atmosphere, to discuss the close relationship between some of the industry to study the development trend of the next step.
【Network】 found room home good, I am grateful to the total. We also found a large home in the context of this year, many domestic enterprises are also in constant contact with each other some of some behavior, they seem increasingly close links between the upstream and downstream supply chain, including the horizontal kinds of vertical links have become closer, and someone put a phenomenon known as the "home industry ecosystem or ecological chain" of a building, you feel anything in this regard? And in your eyes of our bees are similar tiles are things?
Zhang Youli】 【should we have to do this, including us with the Government, that is, associations, and some designers throughout the region in relatively strong which made some of the media, or some planning company, we are also conducting Some communication, and even some of that co-operation of some points, even including software development, I think the whole product chain, which involves many aspects, I think it is so narrow, it is only in our products in a kind of ecological chain, from the broad concept of speaking the words, including software, channels, planning, media, and I think this is a broader an ecological chain, recently I was with some other owner of the company, and we are exploring the next year for some co-operation of the points , the premise The first is between you and recognition to be able to achieve a high degree, to be able to re-study what we do, I think that really is the best in everybody, every business is different resources, In this case so that everyone can have a share.
【Network】 found room a good home, I am grateful to our analysis of the total incisive point of view. So in 2010 we SouFun the sixth home development is also about to begin annual session, the theme of our annual meeting is a big home, home industry ecosystem, we will explore more in this concern and the ecological chain of large home the problem, so it would like to hope you will say something on our wish language. I am grateful to the total.
Zhang Youli】 【SouFun I think this will be a year, I personally feel the term should be the most high, because the search room was successfully listed in the U.S. this year, I also hope that we SouFun listed, can really into the international, thank you.
